Form 10QSB for COLLECTIBLE CONCEPTS GROUP INC
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14-Apr-2005


Quarterly Report

ITEM 2 - MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS


Some of the information in this Form 10-QSB contains forward-looking statements that involve substantial risks and uncertainties. You can identify these statements by forward-looking words such as "may," "will," "expect," "anticipate," "believe," "estimate" and "continue," or similar words. You should read statements that contain these words carefully because they:
o discuss our future expectations;
o contain projections of our future results of operations or of our financial condition; and
o state other "forward-looking" information.


We believe it is important to communicate our expectations. However, there may be events in the future that we are not able to accurately predict or over which we have no control. Our actual results and the timing of certain events could differ materially from those anticipated in these forward-looking statements as a result of certain factors, including those set forth in our filings with the Securities and Exchange Commission.


GENERAL


The following detailed analysis of operations should be read in conjunction with the 2004 audited consolidated financial statements and related notes included in the Company's Form 10-KSB for the year ended February 29, 2004.
In November 2004, the Company continues to pursue its re-evaluated business model. The Company believes that licenses have evolved into less time sensitive and sale spiking properties. The Company is not renewing or continuing licenses that do not fit our new business model. The Company's new business model will be focused on more evergreen properties and those with a longer window of opportunity. The Company recognized the need to have products that addressed the mainstream consumer market where market size and repeat sales opportunities could give the Company a means to stabilize and grow its revenues. To avoid the time, expense and risks associated with in-house new product development, the Company sought out entities with mainstream consumer products whose marketability could be enhanced by the addition of the Company's licenses. These activities produced new joint ventures and products that addressed new markets in keeping with the Company's new marketing direction aimed at the collegiate and professional sports marketplaces.

In September 2004, NFL great Joe Theismann joined CCGI as an advisor and consultant.

In October 2004, the Company had signed a licensing agreement with the National Football League to sell Fanbana and Megaphone Cap products for all the NFL teams.

During the nine months ended November 30, 2004, the Company successfully signed licensing agreements with over thirty different colleges, which include Notre Dame, The Ohio State University, University of Miami and University of Southern California. The Company also sent licensing proposals to the National Basketball League (signed February 2005), and Major League Baseball. The Company is also in pursuing more collegiate licenses.

ITEM 2 - MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS (CONTINUED)


During the nine months ended November 30, 2004, the Company teamed with Delta and McDonald's in separate deals to have these companies use our Fanabana product as a promotional give away item at sporting events. Delta gave these items that had the team name on one side and Delta on the other at the following sporting events: the Boston Marathon, a New York Mets game, a Cincinnati Bengals game and an Atlanta Falcons game. McDonald's use the same promotional concept at football games with colleges in southeastern parts of the country.

In July of 2004, our Stories for Heroes audio book of Arthur children's stories was released for distribution in a pre-launch campaign on Amazon.com. CCGI partnered with 212 Media Group to manage the manufacturing, marketing and distribution of the audio book. The CD itself is an enhanced audio CD that features stories, pictures, music and games for children, parents and teachers. Celebrity readers include Clay Aiken, Kelly Ripa and Kevin Bacon

On July 19, 2004, we entered into an exclusive licensing agreement with Dimensional Products & Imaging, Inc.(DPI), to develop and market unique print products using DPI's Vertical D TM dimensional imaging.

In July, 2004, one of our largest distributors, the CLP Group, Inc. succeeded in obtaining approval from McDonald's fast food chain as an approved vendor of our Fanbana product line. This is an important achievement inasmuch as approval as a McDonald's vendor involves close scrutiny and clears the path for sales to this huge international chain. CLP is actively engaged in selling our Fanbanas with various college logos to several hundred McDonald's stores in the southeastern and southwestern USA.

CRITIAL ACCOUNTING POLICIES

Our financial statements are prepared based on the application of accounting principles generally accepted in the United States of America. These accounting principles require us to exercise significant judgment about future events that affect the amounts reported throughout our financial statements. Actual events could unfold quite differently than our previous judgments had predicted. Therefore the estimates and assumptions inherent in the financial statements included in this report could be materially different once those actual events are known. We believe the following policies may involve a higher degree of judgment and complexity in their application and represent critical accounting policies used in the preparation of our financial statements. If different assumptions or estimates were used, our financial statements could be materially different from those included in this report.


Revenue Recognition: We recognize revenues in accordance with Staff Accounting Bulletin 104, Revenue Recognition in Financial Statements (SAB 104). We develop and sell collectibles in the entertainment, sports and music markets. Revenue from such product sales is recognized when persuasive evidence of an arrangement exists, delivery has occurred, the fee is fixed or determinable and collectibility is probable. At this time the earnings process is complete and the risks and rewards of ownership have transferred to the customer, which is generally when the goods are shipped and all significant obligations of the Company have been satisfied.


Accounts Receivable: We must make judgments about the collectibility of our accounts receivable to be able to present them at their net realizable value on the balance sheet. To do this, we carefully analyze the aging of our customer accounts, try to understand why accounts have not been paid, and review historical bad debt problems. From this analysis, we record an estimated allowance for receivables that we believe will ultimately become uncollectible.
Realizability of Inventory Values: We make judgments about the ultimate realizability of our inventory in order to record our inventory at its lower of cost or market. These judgments involve reviewing current demand for our products in comparison to present inventory levels and reviewing inventory costs compared to current market values.


ITEM 2 - MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS (CONTINUED)


Long-lived Assets. We assess the impairment of long-lived assets whenever events or changes in circumstances indicate that their carrying value may not be recoverable from the estimated future cash flows expected to result from their use and eventual disposition. Our long-lived assets subject to this evaluation include property and equipment and amortizable intangible assets. Intangible assets other than goodwill are reviewed for impairment whenever events or changes in circumstances indicate that the carrying value may not be fully recoverable. We are required to make judgments and assumptions in identifying those events or changes in circumstances that may trigger impairment.


RECENT ACCOUNTING PRONOUNCEMENTS


In May 2003, the Financial Accounting Standards Board ("FASB") issued Statement of Financial Accounting Standards ("SFAS") No. 150, "Accounting For Certain Financial Instruments with Characteristics of both Liabilities and Equity". SFAS No. 150 changes the accounting for certain financial instruments with characteristics of both liabilities and equity that, under previous pronouncements, issuers could account for as equity. The new accounting guidance contained in SFAS No. 150 requires that those instruments be classified as liabilities in the balance sheet.
SFAS No. 150 affects the issuer's accounting for three types of freestanding financial instruments. One type is a mandatory redeemable share, which the issuing company is obligated to buy back in exchange for cash or other assets. A second type includes put options and forward purchase contracts, which involves instruments that do or may require the issuer to buy back some of its shares in exchange for cash or other assets. The third type of instruments that are liabilities under this Statement is obligations that can be settled with shares, the monetary value of which is fixed, tied solely or predominantly to a variable such as a market index, or varies inversely with the value of the issuers' shares. SFAS No. 150 does not apply to features embedded in a financial instrument that is not a derivative in its entirety.


Most of the provisions of Statement 150 are consistent with the existing definition of liabilities in FASB Concepts Statement No. 6, "Elements of Financial Statements". The remaining provisions of this Statement are consistent with the FASB's proposal to revise that definition to encompass certain obligations that a reporting entity can or must settle by issuing its own shares. This Statement shall be effective for financial instruments entered into or modified after May 31, 2003 and otherwise shall be effective at the beginning of the first interim period beginning after June 15, 2003, except for mandatory redeemable financial instruments of a non-public entity, as to which the effective date is for fiscal periods beginning after December 15, 2004.


In January 2003, (as revised in December 2003) The Financial Accounting Standards Board ("FASB") issued Interpretation No. 46, "Consolidation of Variable Interest Entities", an interpretation of Accounting Research Bulletin ("ARB") No. 51, "Consolidated Financial Statements". Interpretation No. 46 addresses consolidation by business enterprises of variable interest entities, which have one or both of the following characteristics: (i) the equity investment at risk is not sufficient to permit the entity to finance its activities without additional subordinated support from other parties, which is provided through other interest that will absorb some or all of the expected losses of the entity; (ii) the equity investors lack one or more of the following essential characteristics of a controlling financial interest: the direct or indirect ability to make decisions about the entities activities through voting rights or similar rights; or the obligation to absorb the expected losses of the entity if they occur, which makes it possible for the entity to finance its activities; the right to receive the expected residual returns of the entity if they occur, which is the compensation for the risk of absorbing the expected losses.


Interpretation No. 46(R), as revised, also requires expanded disclosures by the primary beneficiary (as defined) of a variable interest entity and by an enterprise that holds a significant variable interest in a variable interest entity but is not the primary beneficiary.


ITEM 2 - MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS (CONTINUED)


Interpretation No. 46(R), as revised, applies to small business issuers no later than the end of the first reporting period that ends after December 15, 2004. This effective date includes those entities to which Interpretation 46 had previously been applied. However, prior to the required application of Interpretation No. 46, a public entity that is a small business issuer shall apply Interpretation 46 or this Interpretation to those entities that are considered to be special-purpose entities no later than as of the end of the first reporting period that ends after December 15, 2003.


Interpretation 46(R) may be applied prospectively with a cumulative-effect adjustment as of the date on which it is first applied or by restating previously issued financial statements for one or more years with a cumulative-effect adjustment as of the beginning of the first year restated.


In December 2004, the FASB issued SFAS No. 123 (R), "Share-Based Payment". SFAS No. 123 (R) revises SFAS No. 123, "Accounting for Stock-Based Compensation" and supersedes APB Opinion No. 25, "Accounting for Stock Issued to Employees". SFAS No. 123 (R) focuses primarily on the accounting for transactions in which an entity obtains employee services in share-based payment transactions. SFAS No. 123 (R) requires companies to recognize in the statement of operations the cost of employee services received in exchange for awards of equity instruments based on the grant-date fair value of those awards (with limited exceptions). SFAS No. 123 (R) is effective as of the first interim or annual reporting period that begins after June 15, 2005 for non-small business issuers and after December 15, 2005 for small business issuers. Accordingly, the Company will adopt SFAS No. 123 (R) in its quarter ending March 31, 2006. The Company is currently evaluating the provisions of SFAS No. 123 (R) and has not yet determined the impact, if any, that SFAS No. 123 (R) will have on its financial statement presentation or disclosures.


Management does not expect the adoption of these pronouncements to have a material impact on the Company's consolidated financial position or results of operations.


RESULTS OF OPERATIONS NINE MONTHS ENDED NOVEMBER 30, 2004 COMPARED TO NINE MONTHS ENDED NOVEMBER 30, 2003.


Net revenue for the nine months ended November 30, 2004 was $385,380 compared to net revenue of $127,773 for the nine months ended November 30, 2003. The increase in revenue was due primarily to the sales generate by products in connections with the new licenses the Company has been obtaining.


Cost of sales for the nine months ended November 30, 2004 increased by $252,910 from the nine months ended November 30, 2003. Cost of sales as a percentage of revenues increased to 95.2% for the nine months ended November 30, 2004 as compared to 89.3% for the same period last year. The increase is mainly attributable to the development of new sales products and the Company's use of introduction pricing to establish market share

.
Selling, general and administrative expenses for the nine months ended November 30, 2004 increased to $967,805 from $789,137 for the same period the previous year. For the nine months ended November 30, 2004 and 2003, the services obtained through the issuance of stock include internal accounting and financial services, internet website creation, marketing assistance, insurance program review and general management consulting services in the amount of $186,209 and $248,225, respectively. As previously mentioned, the Company incurs charges to bring the product to market. These charges relate to the costs of producing samples as well as the related package design costs that must be approved by the licensor prior to full production runs of the product. For the nine months ended November 30, 2004, the Company incurred charges relating to the costs of producing the samples as well as the related package design of approximately $48,671 versus charges of approximately $19,231 for the same period the previous year.


ITEM 2 - MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS (CONTINUED)


The Company incurred interest expense of $548,851 for the nine months ended November 30, 2004 as compared to $331,926 for the same period the previous year due to increased borrowings and the beneficial conversion calculation related to the application of the EITF ("Emerging Issues Task Force") Bulletin for accounting of convertible securities and notes and loans payable with beneficial conversion features. The beneficial conversion calculation added $356,250 and $225,000 of interest expense respectively for the nine months ended November 30, 2004 and 2003, respectively.
As a result of the above, the Company had a net loss of $1,330,990 for the nine months ended November 30, 2004 as compared to a net loss of $1,082,319 for the same period last year.


THREE MONTHS ENDED NOVEMBER 30, 2004 COMPARED TO THREE MONTHS ENDED NOVEMBER 30,
2003.


Net revenue for the three months ended November 30, 2004 was $65,444 compared to net revenue of $40,957 for the three months ended November 30, 2003. The increase in revenue was due primarily to the sales generate by products in connections with the new licenses the Company has been obtaining.

Cost of sales for the three months ended November 30, 2004 decreased by $17,461 from the three months ended November 30, 2003. Cost of sales as a percentage of revenues decreased to 52.9% for the three months ended November 30, 2004 as compared to 127.2% for the same period last year. The decrease is mainly attributable to better product development of new sales products and better pricing as we establish market share.

Selling, general and administrative expenses for the three months ended November 30, 2004 increased to $473,029 from $306,736 for the same period the previous year. For the three months ended November 30, 2004 and 2003, the services obtained through the issuance of stock included internal accounting and financial services, internet website creation, marketing assistance, insurance program review and general management consulting services in the amount of approximately $106,501 and $118,025,respectively. As previously mentioned, the Company incurs charges to bring the product to market. These charges relate to the costs of producing samples as well as the related package design costs that must be approved by the licensor prior to full production runs of the product. For the three months ended November 30, 2004, the Company incurred charges relating to the costs of producing the samples as well as the related package design of approximately $24,117 versus charges of approximately $5,648 for the same period the previous year.

The Company incurred interest expense of $229,265 for the three months ended November 30, 2004 as compared to $118,587 for the same period the previous year due to increased borrowings and the beneficial conversion calculation related to the application of the EITF ("Emerging Issues Task Force") Bulletin for accounting of convertible securities and notes and loans payable with beneficial conversion features. The beneficial conversion calculation added $156,250 and $81,250 of interest expense respectively for the three months ended November 30, 2004 and 2003, respectively.


As a result of the above, the Company had a net loss of $636,826 for the three months ended November 30, 2004 as compared to a net loss of $420,480 for the same period last year.


LIQUIDITY AND CAPITAL RESOURCES


Since the Company's inception, it has experienced significant operating and net losses that it has been able to fund by obtaining private capital. The Company, therefore, cannot predict if and when it will generate income from operations and if it will be able to raise sufficient capital necessary to fund future operations.

As of November 30, 2004, the Company has not generated sufficient revenues to meet operating expenses. As a result, there is substantial doubt about the Company's ability to continue as a going concern. We anticipate that we will require up to approximately $1,000,000 to fund our continued operations for the next twelve months, depending on revenues from operations.

ITEM 2 - MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS (CONTINUED)

As of November 30, 2004, the Company had a working capital deficiency of $4,941,863. The working capital deficit increased from February 29, 2004 as a direct result of the unprofitable operations for the nine months ended November 30, 2004 of $1,330,990 that resulted in cash used in operating activities of $746,055. The Company had an ending cash balance of $471 at November 30, 2004.

The Company has financed its losses through private sales of equity and debt securities and the issuance of stock for services. During the nine months ended November 30, 2004, the Company received the following capital infusions:
$735,000, net of discount, from the issuance of convertible secured debentures, $165,000 from notes and loans payable and $43,108 from other borrowings.

During the nine months ended November 30, 2004, the Company made repayments of $196,675.
To obtain funding for our ongoing operations, we entered into a Securities Purchase Agreement with accredited investors on March 17, 2004, for the sale of
(i) $100,000 in secured convertible notes. The secured convertible notes bear interest at 15%, mature one year from the date of issuance, and are convertible into our common stock, at the investors' option, at the lower of (i) $0.01 or
(ii) 75% of the average of the three lowest intraday trading prices for the common stock on a principal market for the 20 trading days before but not including the conversion date. The full principal amount of the secured convertible notes is due upon default under the terms of secured convertible notes. In addition, we have granted the investors a security interest in substantially all of our assets and intellectual property and registration rights.

To obtain funding for our ongoing operations, we entered into a Securities Purchase Agreement with accredited investors on May 28, 2004, for the sale of
(i) $550,000 in secured convertible notes. The secured convertible notes bear interest at 15%, matures two years from the date of issuance, and are convertible into our common stock, at the investors' option, at the lower of (i) $0.01 or (ii) 75% of the average of the three lowest intraday trading prices for the common stock on a principal market for the 20 trading days before but not including the conversion date. The full principal amount of the secured convertible notes is due upon default under the terms of secured convertible notes. In addition, we have granted the investors a security interest in substantially all of our assets and intellectual property and registration rights.

To obtain funding for our ongoing operations, we entered into a Securities Purchase Agreement with accredited investors on September 30, 2004, for the sale of (i) $250,000 in secured convertible notes. The secured convertible notes bear interest at 15%, matures two years from the date of issuance, and are convertible into our common stock, at the investors' option, at the lower of (i) $0.01 or (ii) 75% of the average of the three lowest intraday trading prices for the common stock on a principal market for the 20 trading days before but not including the conversion date. The full principal amount of the secured convertible notes is due upon default under the terms of secured convertible notes. In addition, we have granted the investors a security interest in substantially all of our assets and intellectual property and registration rights. An event of default has occurred regarding various convertible secured debentures and convertible subordinated debentures in that the Company did not have an effective registration statement within 150 days of the sale of convertible debentures.

As a result of this default, the Company is obligated to pay the debenture holders the principal amount of the debentures together with interest and certain other amounts. The Company does not have the capital resources to pay the amounts required under this agreement. The secured convertible debenture holders have informed the Company that they do not intend to take any action at this time due to the default. The Company does not, however, have any legally binding commitment from the debenture holders to waive the default provision of the debentures. Subsequent to November 30, 2004, the convertible secured debenture holders converted $22,001 of this debt into 46,200,000 shares of the Company's common stock.


ITEM 2 - MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS (CONTINUED)


As of November 30, 2004, the Company had $625,418 in outstanding notes and loans payable, $127,300 in convertible subordinated debentures and $1,565,713 in outstanding convertible secured debentures. As of November 30, 2004, the Company had $1,412,561 in accounts payable, $2,024,722 in accrued expenses, accrued payroll, accrued royalties and related taxes. These liabilities are for federal withholding taxes and are related to calendar years 1999, 2000 and 2001. In July 2002, the Company reached an agreement with the Internal Revenue Service on a payment plan for the back taxes owed. The plan called for the Company to make twelve monthly payments of $5,272, followed by six monthly payments of $13,200, followed by six monthly payments of $25,000. The Company made the first eleven payments of $5,272, but defaulted on payments thereafter. In December 2002, the Company began making monthly payments of $2,500, which the Company continues to do when the funds are available. The Company has a verbal agreement with the IRS that the Company will continue to make monthly payments of $2,500 with the understanding that the Company will accelerate and increase these payments when feasible, and the IRS will refrain from pursuing immediate payment in full. The Company, however, does not have a written agreement with the IRS to these terms.

The Company has been able to operate based on deferring vendor and employee payments, deferring interest and debt repayments and obtaining additional borrowings and proceeds from equity. However, there is no guarantee that the Company will continue to be successful with respect to these actions. Furthermore, there can be no assurances that the Company will be able to obtain the necessary funding to finance their operations or grow revenue in sufficient amounts to fund their operating expenses.